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“Great Place to Work”| Are you trying hard to get the Certification of the best place to work for?

 “Great Place to Work”| Are you trying hard to get the Certification of the best place to work for?


HR Folks or anyone whoever is trying to get their organization certified for best places to work should be benefitted by this Article. It is sometimes challenging to obtain required approvals from the management for certain potential HR best Practices like this. However, to convince the higher management and further to get their approvals are mandatory to proceed further.

I am sure, it is hard to get top Management approvals till the time you cannot explain – what is the best place to work or a great place to work survey is all about? What is our objective to opt for this survey? Why to create a best place to work for? How “great place to work” survey will help us? How the great place to work survey will be conducted in actual. Taking approvals are a laborious process so you need a detailed email/letter to get it done quickly.

Address the letter to the approval authority in the following manner. Sharing the detailed format as below

Email/Letter template

This is in reference to the corporate certification of “Great Place to Work” for our (company name). Since the last few months – I was in discussion with the respective agency who is specially engaged in this kind of projects or in fact who gives this kind of certification as per the objective of the client.

Going forward, I would like to enlighten a few details which are vital to understanding the whole concept of certification and our objective to do so.

Objective of this practice - great place to work?
Prime objective of this particular study is to measure the level of satisfaction that our employees are having currently by working with our organization and to find out the grey areas for further improvement.

What is a great place to work?
A great place to work is one in which –
  •          you trust the people you work for,
  •          have pride in what you do, and
  •          Enjoy the people you work with.

Great workplaces are built through the day-to-day relationships that employees experience. The key factor in common in these relationships is TRUST. From the Employee’s perspective, a great workplace is one where they:
  •          TRUST the people they work for - Trust is the defining principle of great workplaces — created through management’s credibility
  •          Have PRIDE in what they do - the respect with which employees feel they are treated
  •          ENJOY the people they work with- the extent to which employees expect to be treated fairly


The degree of pride and levels of authentic connection and camaraderie employees feel with one are additionally essential components.

From the Manager’s perspective, a great workplace is one where they –
  •         Achieve organizational objectives;
  •         With employees who give their personal best; and
  •         Work together as a team/family in an environment of trust

Why create a great workplace?
  •          Happier people
  •          Happier customer
  •         Better performance
  •          More Sustainable

How “great place to work” survey will help us?

  •      The great place to work’s structured systems of evaluation and feedback help companies further build their culture & capabilities
  •          The process of participating in a survey like this will enable us to articulate & further develop the culture that we seek to have. Employee feedback and industry benchmarking is a reality check which is precious to be a preferred employer
  •           This study helps to understand organizational cultural strength, its relative value among across industries, and most importantly whether people are happy with the leaders effort’s
  •        This exercise serves as a trigger for reflection on our people practice and offers unique opportunity to identify what we are doing well and continue doing so & spell our areas of opportunity
  •     Provides a platform for companies to share best practice and improve their overall work culture
  •          Deeper insights as to how a company can improve further
  •     Helps to understand what motivates people , what derives then and what they value

 How the great place to work survey will be conducted in actual

Tools and steps to assess the workplace culture and engagement levels of any organization:

1.    Trust Index© - This is the survey that shall be administered to employees. It is based on 5 dimensions: Credibility, Respect, Fairness, Pride & Camaraderie.

2.    Culture Audit© - This is an assessment of all the people practices, programs and policies running in the organization since the last 1 year. This is an input that should come from the HR department, a list and brief description of all the practices in Hiring, Welcoming, Speaking, Listening, Thanking, Developing and other areas. This is also one of the sources of best people practices from some great organizations which can be available from the said agency for our future reference.



Want to get certified for the best place to work for?
Best People Practices


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